Marketing and Communications Associate

Marketing and Communications Associate

Location: Savannah, GA (on-site)
Start date: Sep 1, 2024

Savannah Music Festival is seeking a Marketing and Communications Associate to join our team! The Marketing and Communications Associate will support the development and implementation of marketing strategies to promote all of Savannah Music Festival’s events, programs, and initiatives. This role involves content creation, social media management, public relations, and collaboration with various departments to ensure cohesive and effective communication. The ideal candidate is a creative, detail-oriented, and highly motivated individual with a passion for music and the arts.

Key Responsibilities:

  • Marketing and Content Creation:
      • Work closely with the Marketing Director to brainstorm and produce marketing campaigns and collateral.
      • Develop engaging content for the festival’s website, social media platforms, newsletters, and other marketing materials.
      • Write press releases, artist bios, concert descriptions, and other marketing copy.
      • Assist with the collection of marketing materials from artists.
  • Social Media:
      • Manage and grow the festival’s social media presence (Facebook, Twitter, Instagram, TikTok, YouTube, etc.).
      • Create and schedule posts, monitor engagement, and respond to audience inquiries.
      • Track and analyze social media metrics to optimize content and engagement.
  • Public Relations:
      • Assist in building and maintaining relationships with local and national media outlets.
      • Coordinate press coverage and media attendance at events.
      • Prepare press kits and media materials.
  • Email Marketing:
      • Develop and execute email marketing campaigns to promote upcoming events and engage with the festival’s audience.
      • Create and manage email lists, ensuring data accuracy and segmentation.
  • Event Support:
      • Assist with the marketing and promotion of festival events and programs.
      • Support the planning and execution of special events and community outreach initiatives.
      • Represent SMF at events.
  • Community Outreach:
      • Engage with local communities, businesses, and organizations through partnerships and collaborations to enhance visibility.
  • Ticketing and Promotions:
      • Assist in establishing and implementing ticketing promotions, including pricing strategies, promotional offers, discounts, and special packages.
      • Assist with fulfilling and mailing merchandise orders.
  • Analytics and Reporting:
      • Prepare regular reports on marketing activities and campaign effectiveness for the Marketing Director.
      • Provide insights and recommendations for optimization and future planning based on data analysis.
      • Assist with patron surveys, evaluations, and other market/consumer research.
  • Other duties as assigned

Qualifications:

  • Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
  • Minimum of 3 years experience in marketing or communications, preferably in a cultural or arts organization.
  • Proficiency in social media management software and digital marketing tools.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Strong organizational and project management abilities.
  • Ability to work both independently and collaboratively in a fast-paced environment.
  • Experience with email marketing platforms (e.g., MailChimp, Constant Contact) and content management systems (e.g., WordPress)
  • Graphic design skills and familiarity with Adobe Creative Suite and/or Canva
  • Willingness, availability, energy, and stamina to work weekends, evenings and long hours at events throughout the year as well as during 17-day festival
  • Working knowledge of non-profit organizations and the performing arts
  • All applicants must have a valid driver’s license and submit to a criminal background check and drug test

 

How to Apply:

Interested candidates should submit a cover letter, resume, and three writing samples or a portfolio of relevant work to jobs@savannahmusicfestival.org. Please include “Marketing and Communications Associate – [Your Name]” in the subject line. NO PHONE CALLS PLEASE. Applications without a cover letter will not be considered. Application review will begin immediately and continue on a rolling basis until the position is filled.

The Marketing and Communications Associate is a full-time position with a salary of $45,000 to $50,000, commensurate with experience.

Application Deadline: Aug 1, 2024

 

Savannah Music Festival is an equal-opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical​​​ condition, pregnancy, genetic information, gender, sexual orientation, gender identity or ​expression, veteran status, or any other status protected under federal, state, or local law.